ROBYN JANZ-SELLY

Project Manager | Certified Scrum Product Owner | XR and Digital Producer

Knighton-on-Teme, WR15 8LZ | +44 7376 427419 | rmjsarts@gmail.com

LinkedIn Profile / Website

Open to Remote / Hybrid London-Based Roles

SUMMARY: Technical Project Manager and Agile Product Owner with almost 10 years leading cross-functional teams across digital transformation and immersive technology projects, game development pipelines, and experiential media. Proven track record in product strategy, agile pipelines, waterfall (PRINCE2), value stream management, and cross-functional collaboration—from prototype to deployment. Expert in Confluence, Jira, and stakeholder engagement across the MedTech, gaming, and education sectors.


CORE SKILLS: Agile Project and Product Management (CSPO), XR / VR / AR Development and Strategy, Jira / Confluence Administration, Scrum Facilitation and Backlog Ownership, Roadmap and Feature Prioritization, Cross-Functional Team Leadership, Budget and Resource Planning, Stakeholder and Client Engagement, R&D Documentation and Tax Credit Support, Metrics, KPIs and Performance Reporting, Google Analytics, Google Suite, Microsoft Suite, Adobe Creative Cloud, Monday.com, Atlassian (Atlas, Confluence, Jira), Shopify


💻PROFESSIONAL EXPERIENCE:

Producer and Product Owner - FundamentalVR, Hybrid, City of London

Nov 2023 — Present

  • Led agile transformation of XR surgical simulation platform; streamlined approval workflows, reducing feature lead time by 50%.

Oversaw quarterly roadmaps, sprint reviews, and Jira/Confluence repositories as Scrum Master & Atlassian admin.

Implemented resource allocation framework based on team bandwidth, skill sets, and project priorities.

  • Restructured company-wide time tracking and R&D reporting system, optimizing budget visibility and ROI.

  • Served as primary liaison between executives, engineering, and partner teams including Haply Robotics.

  • Authored technical documentation, release notes, and reports for internal and external stakeholders.


XR Game Producer - Consortium9, Remote, USA

Feb 2022 — Aug 2023

  • Directed full production of the multiplayer game “FASTER” (Steam, 2023) from MVP to release; managed distributed team across 5 time zones and 9 countries.

  • Led MVP planning, sprint execution and launch using agile methodology.

  • Managed external contracts, asset pipelines, VFS / SFX workflows and Confluence and Jira systems.

  • Improved sprint outcomes and team collaboration and delivery reliability.


Digital Project Manager - Czarnowski Collective, Remote, USA

Dec 2020 — Oct 2022

  • VR/AR and Game Producer  creating interactive medical visualizations and immersive event content for Eli Lilly and Company.

  • Delivered VR/AR activations rendering cancer molecules and treatment cycles and arthritic medical treatment.

  • Spearheaded game design and asset production for InfoSec2022, managing AR/VR content libraries for SALT Security.


Production Project Manager - IglooVision, USA, Ltd., Los Angeles

Jan 2019 — Jul 2020

  • Designed VR training platform and authored technical manuals/user guides for immersive environments.

  • Managed installations across US and Canada; led content production and technical QA.

  • Maintained service desk infrastructure, technician coordination and systems diagnostics.


Program Manager - Girls Make VR, (501)(c)(3), Los Angeles

Nov 2017 — Dec 2018

  • Partnered with LAUSD, Girls Academic Leadership Academy, United Way, INDIECADE, Entertainment Software Association (ESA) to lead VR storytelling programs on STEM and social advocacy.

  • Featured speaker at VRLA and AWE on creating immersive educational experiences.

VR Tech and Technical Supervisor at Starbreeze, A.B., USA / StarVR USA

Jul 2015 — Nov 2017

  • Technical supervisor for IMAX VR in Los Angeles creating scalable asset management systems, client training and producing VR content experiences.

  • Oversaw 2 location-based experience activations partnered with Universal Studios (“The Mummy Returns”) at NBC (30 Rock) and the Dolby Theatre in Hollywood.

🎓EDUCATION:

Bachelors of Fine Arts, Massachusetts College of Art and Design, Boston

Sept 2007 - Apr 2011

  • Graduated with high honours.

🌐INDUSTRY RECOGNITION:

Featured Contributor, “In the Land of the Unreal”

Published 2024

  • XR Innovation Spotlight

Case Study, “The Future Of Feeling”

Published 2020

  • VR education in LAUSD programs

Guest Speaker, “ VRLA & Two Maverix Media”

Published 2018

  • STEAM education  and immersive learning advisor

Panellist, “Public Knowledge: Emerging Tech DC”

US Capitol, 2018

  • Immersive learning advocate and advisor for US House of Representatives